Fashion

The Leading Lady Behind Childsplay Clothing And The Star Of ‘Minors in Designers’.

The Leading Lady Behind Childsplay Clothing And The Star Of ‘Minors in Designers’.
Yareah Magazine

bubblee

Childsplay Clothing is the leading retailer of luxury designer wear for newborns, juniors and teenagers up to the age of 16 years. It offers the world’s most prominent brands such as Gucci, Armani, Dolce & Gabbana, Burberry, Roberto Cavalli and many more in store and online that you’ll be hard pushed to find anywhere else. Childsplay Clothing was launched back in the early 1990s and came about as Bubblee partnered with her husband Jesse, the CEO of the company, and his brother. Here we talk to Bubblee, the leading lady at Childsplay, the HR director who looks after all celebrity clientele, and one of the main characters in the hit series ‘Minors in Designers’, to find out all the details about her life as a mum and a director.

How do you juggle being a mum with such a high-flying job?

My hands are full with being in two places at the same time. There are times when I just want to cry but then I turn to Jesse because I know I can rely on him to lift my spirits by cracking a joke or pulling some silly dance moves that will leave me in stitches. My kids have always and will always be my first priority but my job is very demanding at times so when I’m there I try to give it my 100% attention. If there is ever outstanding work, the kids sometimes come back to the shops with me so I can finish what I’ve started. My kids love it, as all the staff treat them like young employees in the making which makes them feel so grown-up.

How did your journey at Childsplay Clothing begin, and was it difficult?

Before I got married I was at university and working part time in a shoe shop. A few days into married life I remember standing in Ice with Jesse, my brother-in-law Nick and his partner Mandie, filling out my UCAS form for my final year at university. But then Jesse turned to me when I was alone with him with a proposition of joining the company so they could expand the business and fulfil the goals they had. Though I had a passion and flair for the retail sector, part of me wanted to finish my final year at university, but I knew that being involved with this adventure was just what I needed. Despite my previous retail experience, there was a lot more for me to learn. I can proudly say that my passion played a big part in helping Childsplay Clothing become what it is today.

Do you have any advice for working mums?

Get organised and start planning everything. Obviously the kids come first but I have come to learn that wearing yourself out is not the way forward. You have to make time for yourself. By taking the time out to go out for a coffee or lunch with friends you have the chance to interact with other mums and see you’re not the only one trying to balance everything.

How do you find working with your family?

Working with your family is never easy as you will always find that your personal life gets involved in the business. When I bring my work home with me tensions can definitely arise because of our difference in opinion. It’s clear to me that Jesse, Nick and myself all have different ways of doing things in the workplace, but I find that this can be inspirational because our different ideas further the business.

How did you find the TV production process?

When we were being filmed for ‘Minors in Designers’, I forgot that the cameras were even there because of how comfortable the TV production team made me feel, and went with the flow. Another thing that was of great benefit to me whilst I was filming was the advice that my celebrity customers and friends provided me. I wasn’t comfortable seeing myself on TV so at the beginning when the series first aired I covered my face with a pillow to avoid any sort of embarrassment. But as the series continued I gradually accepted being on TV, appraisals and the fact that this programme had become a hit TV series so quickly. I felt I was very natural and only hope that I wasn’t being judged badly. I just hope I wasn’t miss-portrayed and do apologise to anyone who I was a bit too much for.

What are your plans for Mother’s Day this year?

Mother’s Day is a special day for me. Though I cannot spend it with my mum who lives far away and who I miss very dearly. I am excited to spend it with my mother-in-law. She treats me like her own daughter, she has never made me feel like an outsider. Instead she showers me with comfort and has continued to support me, so I would love to spoil her. Other people who show me love on Mother’s Day are my employees who always fuss over me. No doubt, Jesse and the children will have something planned for me so I cannot wait to see what that is. Every mum deserves a treat every now and again, even if it is a cuddle, kiss or sweet message to say that they love you. So all the mums out there, I would like to wish you a beautiful Mother’s Day!

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