E-Lites have announced an exciting new sponsorship with Aviva Premiership side Worcester Warriors. The sponsorship is the first of its kind for a premiership rugby club and will involve the renaming of the iconic South Stand to the E-Lites Stand.
E-Lites are already closely associated with the exciting world of sport; however this will be the company’s first venture into rugby union. The company’s growing list of partnerships includes Rangers, Celtic, Derby County and Nottingham Forest Ladies, as well as other sports such as Formula 4, British Superbikes and powerboats.
Trevor Field, Sales and Marketing Director, E-Lites, said; “This is our first step into rugby and we are excited to team up with Worcester Warriors. Not only are they local, but they share our vision for an exciting future. We look forward to working closely with the Warriors to help rugby fans gain greater understanding of our product and its benefits.”
Charles Cameron, Chief Executive, Worcester Warriors, said “I am delighted to welcome E-Lites as a sponsor. They are a local company with a growing reputation for their involvement in the world of sport. It is excellent news that they have chosen the Warriors as their first venture into rugby and we look forward to working with them for many years to come.”