E-Lites are delighted to announce that they have stepped in to help Nottingham Forest Ladies FC. After learning about the plight of the team, which has almost led to them going out of business and dropping out of the League, E-Lites have invested a sponsorship deal which will enable the team to continue playing for the short term.
E-Lites have a significant involvement in British football. The Worcestershire based company has already formed successful partnerships within football including Celtic and Rangers, as well as Championship side Derby County, whose Ladies side are Forest Ladies’ Sunday opponents. The company are also partners with British Superbikes and The O2.
Director of Football at Nottingham Forest Ladies Lisa Dawkins comments: “This is a real lifeline for the club and is a platform to build continued interest and support to the Club across all levels. It has also motivated our members to reach out further in efforts and ensure our longer term survival.”
She continues: “Without E-Lites’ contribution this week we could not plan to play our next games and cover club expenses for the next 8 weeks. On behalf of NFLFC I cannot thank E-Lites enough for their support.”
Trevor Field, Sales and Marketing Directorof E-Lites, said: “We were concerned to learn about the plight of Nottingham Forest Ladies FC. Helping the team out fits perfectly with E-Lites belief of encouraging people to achieve great things. Football is a great sport for exercise and the Ladies team is very much part of the local community here in Nottingham, something we very much support and believe in.
“It is clear these ladies are absolutely passionate about their football and they would have been devastated to see their team go under. I am delighted E-Lites have been able to step in and help them continue playing and enjoying this wonderful game.”