Jack Daniels, this different American whiskey, which is not bourbon but it seems, with its distinctive black and white label, it is now a popular motive in the T-shirts of lots of young (and not so young) people. Do you like Jack Daniels?
A little man called Jack Daniels had one day the idea of making a whiskey that, thanks to charcoal filtering and other factors, he could sell at a premium price.
Until the 1950’s, sales of Jack Daniels grew almost through word of mouth or at least, they believed this. But Fortune and True published some articles that chronicled its growth and the celebrities who love it. The list was incredible: Nobel Prize winner William Faulkner, British Prime Minister Winston Churchill, Hollywood director John Huston, Frank Sinatra, Jackie Gleason and Ava Gardner among others.
From then and during the 60’s and 70’s, popular culture has continued to associate it with maverick independence. For example, Paul Newman anti-hero character in the 1963 film Hud drank only Jack Daniel as well as lots of rock singers and musicians.
During 80’s and 90’s things didn’t change. From Gene Simmons to Bollywood stars, Jack Daniels is still in vogue.
In September 2010, it began a campaign to establish a U.S. national holiday in honor of Jack birthday, including a bus tour from Lynchburg (his town) to Washington, D.C.
Finally, this year, Leonardo DiCaprio made and ad in Los Angeles announcing Jack Daniels.
And you, do you love Jack Daniels? It’s the favorite whiskey of Martin Cid, the founder of Yareah Magazine.
Have a nice day, Yareah readers. Art is everywhere!
“On brushing teeth with Jack: I have. I woke up in Vegas once and there was no toothpaste, but there was some leftover Jack Daniels. I figured it would be good for my morning breath.” By Kesha, singer and song writer.
And now, a strange recipe. Jack Daniels sauce: