18th Annual SOFA Chicago 2011 and Intuit Show of Folk & Outsider Art Wraps
Strong Sales, Sophisticated Crowds, New Collectors
The 18th annual Sculpture Objects & Functional Art Fair: SOFA CHICAGO 2011 and its companion fair, The Intuit Show of Folk and Outsider Art, enjoyed a very successful run Nov. 4 – 6 at Navy Pier. Produced by The Art Fair Company, more than 80 international SOFA and Intuit dealers from 13 countries wowed an estimated 30,000 fairgoers over the weekend. Over 2,600 persons attended Thursday’s Opening Night during the course of the evening, and SOFA sponsor Chubb Personal Insurance feted 350 guests at a private reception in the Chubb VIP Lounge. Decorated by noted architect/designer Suzanne Lovell, the Chubb Lounge was a welcome retreat from the busy show floor for over 500 VIP cardholders. 9 Special Exhibits greeted fairgoers and 1,500 persons attended 30 Lecture Series presentations featuring world-renowned curators, collectors, critics, artists, and dealers.